ZERO partners with Mike Rowe

ZERO has partnered with Executive Producer and Host, Mike Rowe, best known for his role on the TV show Dirty Jobs.

To spread the word about life-saving early detection, ZERO teamed up with Mike on this hilarious public service announcement where he gets the prostate cancer “poke test” (that’s right, it really is on-camera)! Mike was inspired to spread awareness by his dear friend Jeff Wilson who was diagnosed with prostate cancer when he was just 47 years old. Thankfully, Jeff caught his cancer in time and lived to tell the tale.

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